• Mid-to-Long-Term SEO Strategy

  We consider mid-to-long-term SEO strategies. We categorize search queries that are relatively easy to rank for and those that require long-term measures into different phases. We also meticulously formulate industry-specific strategies like big keyword strategies and long-tail strategies to propose low-risk methods, considering that SEO rankings can fluctuate significantly due to algorithm changes.

• Understanding the Client

  First and foremost, we grasp the client's marketing objectives. Although improving the search ranking for specific keywords may be required, upon examining user behavior, we sometimes find that the keyword selection is not appropriate. It's essential to reflect the industry position, current brand recognition, and search marketing goals in the strategy.

• Site Investigation & Analysis

  In our site analysis, we identify issues, investigate specific reasons why SEO rankings are not improving, and reflect these findings in our SEO strategies. We visualize areas that are lacking through comparisons with competitors.

• Keyword Strategy Formulation

  Keywords can be categorized into big words, middle words, and small words. We also consider SEO strategies from lead generation, targeting potential layers of prospective customers (aimed at by Content SEO), semi-manifest layers (information queries), manifest layers (transaction queries), and explicit layers (navigation queries).

• Content SEO Guidance

  We determine the priority pages (PLP) for top ranking and proceed with optimization through content SEO and technical SEO. In content SEO, we guide the method of topic clusters. We also provide direction on in-house production or outsourcing of article creation as needed.

• On-Page SEO

  In our on-page SEO services, we create a site internal correction diagnosis and technical SEO diagnosis to compile areas that need modification. We also identify and address unique issues for each site. Our approach is customized for each client, ensuring tailored on-page SEO solutions.

• Off-Page SEO

  We focus on acquiring high-quality links through citation and link building strategies. Our unique advantage is securing links from owned media, an approach not commonly offered by other companies. High-quality link juice can be obtained from media tie-up articles operated by media management companies.

• Web Analytics

  We conduct an in-depth analysis of your website's search performance. This includes detailed investigations of traffic analytics, keyword rankings, and content optimization status. We identify user engagement, bounce rate, and exit pages to implement strategies that improve conversion rates.

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